The NSW Food Authority is a State Government agency responsible for food safety in NSW. Johnston Design has worked with the Authority for many years, designing and producing their annual reports and brand guide lines, as well as many other communications, including the graphics for their Sydney Easter Show exhibitions.
Design and produce 20 fact sheets for the Authority on all aspects of food safety for the general public. Johnston Design responsible for sourcing of all royalty free images.
FACT SHEETS | DESIGN AND PRODUCTION | Education Promotions
Food Safety Card for new mums and mums to be
The card was designed for the end user, new mums and mums to be, to carry around in their wallets, so the card, once folded in three, was the size a business card. It contained important information about weekly fish consumption as well as other foods that should be avoided. It was a very successful campaign for the NSW Food Authority and subsequently, they were awarded the 2008 Public Relations Institute Golden Target Award: Mercury in fish & pregnant women.
Food Safety card | DESIGN, illustration AND PRODUCTION | EDUCATION PROMOTIONS