The project was to create an illustrated poster that communicated the complex flow of the Western Sydney Health system, from GP Services through to the Hospital and all the other services in between. The characters in the poster also had to reflect the multiculturalism of the region. The key messaging targeted the families in the district. Through collaboration with the client and illustrator, we conceptualised the flow of these health services, starting with the family unit at the centre of the inner circle and worked our way out from there. The result a successful communication piece that exceeded the client’s expectations.