Creating a brand
Start-up company SKINN Merz and Wines was at the forefront of men’s skincare when they came up with the concept for their range [Designed by Doctors specialising in Dermatology]. From our initial meeting I had strong understanding of their vision. We just clicked, and at our first presentation they loved the designs, so this was when the brand was born. The brand was later sold to a Swiss Skincare company.
Logo
The client’s vision was to create a luxury brand with a classic and sophisticated look and feel. Key messaging professional, reliable, trustworthy. All products are created, researched and tested by Dermatologists.
Logo | DESIGN AND PRODUCTION | Marketing
Task
Design and produce logo suite
Packaging
The client’s vision was to create a luxury brand with a classic and sophisticated look and feel so the packaging had to reflect this vision. Key messaging professional, reliable, trustworthy – all products are created, researched and tested by Dermatologists. Given the brief a colour palette of rich black and clean blue fresh blue was selected along with a the classic font, Copperplate. Packing range included products for retail and for professional spas. Retail products where wrapped in tissue and placed in a individually branded box.
Packaging | DESIGN, PRODUCTION, art direction | Marketing
Task
Design and produce packaging range, art direction of photography, print management.
Brochure
Designed to showcase the complete retail skin care range. This included the concept behind the range, individual product information and morning and night skin rituals. The design reflective of the brand’s luxury look and feel.
brochure | DESIGN, PRODUCTION, art direction | Marketing
Task
Design and produce six page roll fold brochure, art direction of photography, print management.